During cleft awareness month, Operation Smile shares details of its research July is National Cleft and Craniofacial Awareness and Prevention Month, a time to raise awareness and improve understanding of orofacial clefts and other conditions of the head and face. Worldwide, it’s estimated every 3 minutes a child is born with a cleft condition that can drastically affect their ability to breathe, eat and speak. The specific causes of cleft conditions are still unknown, but Operation Smile is co

The world around us has quickly shifted from printed communications to digital messaging. While there’s no doubt that online communication benefits our society, there are a few ways that print can help us when the internet can’t. If you are a business owner, you know the importance of providing your in-store customers with signage that gives a clear idea of how to navigate during their visit. Whether you work in a coffee shop, doctor’s office, theme park or restaurant, the signage in your build

As a number of states begin to lift restrictions around COVID-19, businesses are slowly starting to reopen or at least start the conversation of reopening with their online audience. For our clients, keeping their consumers updated and answering questions and concerns over the past several weeks has been essential. Just as states will carry out the outlined phases of re-opening, we are helping our clients implement phases of online communication with their audience. Listening to your followers

AROUND THE GLOBE TODAY, INFANTS, CHILDREN, AND ADOLESCENTS FACE A VARIETY OF STRESSFUL SITUATIONS. WHEN RELATED TO HEALTHCARE, THESE EXPERIENCES CAN OFTEN LEAD TO FEELINGS OF FEAR, CONFUSION, AND ISOLATION AND CAN NEGATIVELY AFFECT PHYSICAL AND EMOTIONAL HEALTH AND WELL-BEING IN CHILDREN OF ALL AGES. FOR PARENTS AND FAMILY MEMBERS, THESE SITUATIONS CAN BE EQUALLY CHALLENGING TO MANAGE. CHILDREN ARE PARTICULARLY VULNERABLE WHEN THEY DO NOT RECEIVE ADEQUATE INFORMATION AND REASSURANCE, AND PARENTS

Walking outside after a storm, you may notice a few small puddles have appeared throughout your parking lot. Seeing these puddles directly after a heavy rain is normal and isn’t usually a cause for alarm. However, if puddles of standing water remain after a couple of hours, there is a significant chance of water damage being done to your pavement. Read on to learn the common causes of pooling and standing water, the negative effects it has on asphalt, and how you can prevent it. While sealcoati

4 ways to measure the success of your public relations messages Public relations professionals craft messages for audiences, which we call outputs. Outputs are what a company releases and communicates to its target audiences. News releases, social media posts, email blasts, blog posts, and events are among the many ways PR professionals create outputs that appeal to target audiences. Axia Public Relations defines the elements that help measure the success of a PR campaign through outputs, outt

Why customer reviews on social media are more important than ever Today, almost everyone has a Facebook account. For companies, this means huge opportunities to connect with audiences, promote products and services, and gain reviews. Facebook’s review system has become a respected source for online reviews over the years. We’ve recently learned that Facebook may have a new rating system in the works that could change the way it calculates review scores. Here’s what we know. When you search for

The parking lot of any business is the first thing the customer sees and interacts with before entering the building. To properly care for your parking lot means keeping it clean, safe and easy for your guests to navigate. Regular sweeping and asphalt maintenance will keep your parking lot clean while striping services will provide guests with clear direction, offer accessibility to everyone and provide an overall professional appearance. Read on to learn why parking lot striping is important an